Schema.org (often called Schema) is a semantic vocabulary of tags (or microdata) used to help search engines provide users better search results. Schema can be added to the HTML of your website design to improve your pages in SERPs. Schema Code Sample <div itemscope itemtype=”https://schema.org/Book”>  <span itemprop=”name”> Inbound Marketing and SEO: Insights from the […]

There are several website platforms to build your business website on and not all of them are equal when it comes to the ability to market the site and convert new customers. One of the most successful website platforms for local businesses is WordPress. There are so many different options when it comes to customizing […]

What are Local Business Citations and how do they help with SEO? Citations are business directory listings online much like we used to have with the printed Yellow Pages book that we still sometimes find on our front doorstep. Just like the books we found on our doorstep, Yellowbook, Dex and local printed city directories […]